Posts Tagged ‘code of conduct’

Voucher Codes – Time for a Rethink?

The AMC’s code of conduct for voucher codes, first released in Jan 2009 and amended a few months later, was an important watershed in the industry, not least because it marked the spirit of collaboration amongst networks that has developed into a fruitful alliance. But affiliate marketing is built on shifting sands and therefore it [...]

Voucher Code, Code of Conduct – April 2009

In January 2009 the member networks of the AMC rolled out a code of conduct aimed at regulating the use of voucher codes within the affiliate industry. Following an amendment to the code in March 2009 the code has successfully seen best practice guidelines enforced across much of the industry. All major sites that generate [...]