Posts Tagged ‘Affiliate Council’

November’s AMC Presentation Deck

Here’s the presentation deck from Thursday 24th November’s Affiliate Marketing Council, the last of 2011 and Helen Southgate’s tenure. We’ve omitted the slides covering the results of the affiliate survey as the data has yet to be verified by the IAB. November 2011 AMC Deck (without survey results) View more presentations from the Affiliate Marketing [...]

The Affiliate Marketing Council to Elect New Chair

The first Affiliate Marketing Council meeting of 2011 takes place next week and as is customary a new Chair will be elected. But that’s not all that’s on the agenda next Thursday: 1, Behavioural retargeting: an update on the code of conduct following attendance of the IAB’s retargeting council meeting in December 2, Changes to the [...]

AMC November 25th Agenda

There’s one last full Council meeting this year on Thursday 25th November at 3pm. Therefore I’m putting together the agenda and need additional points. So far we have the following to discuss… 1, Ve Interactive to present on their remarketing technology with follow up discussion for next steps and implications for wider industry 2, Matt [...]

October Minutes – Affiliate Marketing Council

The IAB played host to a full house last week for October’s Affiliate Marketing Council. Attended by around 50 people from all sides of the industry this was the biggest gathering of the AMC to date and I’m reliably informed the IAB’s other Councils attract a tiny fraction of the affiliate equivalent so we could find ourselves [...]

What is the AMC?

As the site is now a whole one week old I thought I’d take a step back and post what the AMC is and what it actually does. The IAB’s Affiliate Marketing Council is an industry body designated with advancing the affiliate channel in the UK. Comprised of nine (formerly ten) networks, namely Affiliate Future, [...]