IAB performance marketing infographic published

This year’s inaugural Online Performance Marketing study received acres of trade press and industry attention, so the IAB has created an infographic to showcase the key findings.

The infographic is included in a four page booklet and is publicly available from the IAB website, free of charge. You can access it by clicking on the image below.

The booklet forms part of the IAB’s collateral library for takeaway by some of the hundreds of people who visit the IAB’s offices every month.

The full 70-page PwC OPM study is available to members to download from the IAB website. Non-members can buy the report for £995.00 + VAT.

April’s assembly and networking drinks registration details

The AMC Assembly meeting takes place on Thursday 25th April from 4:00pm to 5:30pm at the IAB Offices. You’ll need to register for each of the events:

AMC Assembly meeting at the IAB  Offices:
Link to register: http://iabamcaprilassembly.eventbrite.com
Venue: IAB Offices, 14 Macklin Street, London, WC2B 5NF
Time: 4:00pm  – 5:30pm
Ticket allocation: You can register yourself and up to one other colleague

  1. Data Protection Proposals update by Nick Stringer, Director of Regulatory Affairs, (IAB)
  2. Legislation & Standards committee update:
  • Voucher Code of Conduct
  • Merchant Payment Guide
  • Consumer Transparency Framework
  • Ethical Publisher Charter
  1. Training: Affiliate 101 Workshop, 26th June
  2. OPM Study Funding
  3. Ongoing projects
  • Communication Platforms
  • Affiliate Data

AMC Assembly Social:

Link to register: http://aprilamcsocial.eventbrite.com
Venue: The George, 8 Great Queen Street, London, WC2B 5DH
Time: 5:30pm
Ticket allocation: You can register yourself and up to two other colleagues

A huge thank you to Affiliate Window, Commission Junction, Criteo and OMG for sponsoring the AMC Social.

April’s full Affiliate Marketing Council & networking drinks

This quarter’s full Affiliate Marketing Council will take place at the IAB’s offices in central London next Thursday afternoon. We’ll have registration details available for this shortly.

Following the meeting four companies, Affiliate Window, Commission Junction, Criteo and OMG will be hosting some sponsored networking drinks in association with the IAB AMC close by.

You don’t need to attend the Council meeting in order to attend the networking drinks but you will need to register, which you can do here.

January 2013 Affiliate Marketing Council Assembly Deck

Here’s the full deck from January 2013′s full Affiliate Marketing Council Assembly Meeting. The meeting was extremely well attended with around 100 members of the affiliate community present to hear the findings of the groundbreaking AMC and PwC Online Performance Marketing Study.

Some of the slides have been removed from the OPM study as this is currently available only to members of the IAB, however, there are some headline slides included.

If you’re a member of the IAB you can now also download the full version of the PwC report.

January’s IAB AMC meeting details confirmed

The first IAB Affiliate Marketing Council Assembly of 2013 takes place on Thursday 24th January at 3.30pm at the IAB offices in central London. 

The main item on the agenda is a special presentation of the very first IAB / PwC Online Performance Marketing industry study from the PwC team and the IAB’s Head of Research and Strategy, Tim Elkington. In addition we will be announcing the new steering group for 2013 and previewing the AMC’s programme of activity for the year.

The launch of the IAB / PwC OPM Study is a watershed moment for our industry and I’m sure that many people will want to attend this presentation so demand for the limited number of tickets will be high. Make sure you follow the link below to book your ticket. You need to be registered to attend the meeting.

Social event

And afterwards, there will be a Social Networking event for the Affiliate Marketing community hosted by the IAB AMC and drinks and nibbles sponsored by Affiliate Window, Commission Junction, OMG and Rakuten Linkshare.

The social is being held at The George on Great Queen Street (full details on the Evenbrite page) and will start at 5.30pm.

Follow this link below to secure your ticket. You can bring up to 2 colleagues.